I barely squeezed in for a moment (the site was so overcrowded it wasn't accepting new people all morning). The experience is pretty straightforward; it's somewhere in the neighborhood of Kaneva, Coke Studios and Virtual Laguna Beach but more pink. A few interesting things I noticed:
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgYnPwzVF2o1V-UE1cEGYmzUTpK_5IHum9fnooi2cgmAfXIsZcCXQNc9mrQOWZ8UGk_ZoqVASCfXv72CSjDZzDoNl01PhKYjpqE__Ml7p0sb225ttGAJj8fvrqJQ7XJknUoeX7V/s320/barbie_girls1.jpg)
The virtual town has a cinema that among other Barbie-related things plays spots for Mattel's products.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj7jwIUj8AT6gW7xFaidsC2jvGiagJkCtgnMZLsM143eoOr1p7eWZ9UF-OU9pEdD5LmjHqThkVo2fnhVVuyMO_y-OWvPzzd68QOtX6F-SZ8J23eiaLvhACnVGvqkiYe68_hHOhO/s320/barbie_girls2.jpg)
And you get virtual bucks for watching the spots. The B Bucks can be spent on furniture for your room, accessories, outfits -- that kind of stuff.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjQ4mkb_ErlQrb_KVsZ5MltpgwLCwV1E7lAGXUOGk2KmRcVDPmvx4lBJpyACBdWwO4npckdknTNm8mQeSvsdbgnUzJRFYntv4FEf2Z9dJpCXJiAhq8QbXMK5PLvvwYQxNMjwHHQ/s320/barbie_girls3.jpg)
Apparently, other Mattel products have promo codes that you can enter to unlock more content.