Tesco Launches Musical Sandwich

"Britain's largest retailer Tesco is launching musical sandwich. Tesco will use technology similar to that used in singing greetings cards to sell musical sandwiches. Opening the top of the sandwich box will activate a tiny sound module that plays a selection of music. This season's offering will be a medley of Christmas tunes including Jingle Bells, Santa Claus is Coming to Town, and We Wish You a Merry Christmas."

Sound Inserts in Print Ads
Musical Greeting Cards
Talking Packaging
Talking "Post-it" Button
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