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Among other things, Americhip produces chips to let advertisers integrate sound into just about any kind of printed matter: books, POP, magazine inserts, and even packaging. Pictured above is what they claim is the first ever magazine insert with sound for Twix that quips: "Twix. Two for me. None for you."
Related post:
Musical Greeting Cards (how they work, and more)
Keywords: sound, advertising, greeting cards, music, musical, ads, print