Omnicom's agency Zimmerman will launch a new do-ad-yourself "virtual agency" called Pick-N-Click-Ads, with the official showing due on Feb.3. "The site will allow users who pay a flat "all you can eat" fee to make their own TV, print, radio and interactive ads." It will enable "the user, however stupid or inexperienced, to build a professional-standard ad via a series of simple drop-down menus, all in 15 minutes." Besides Spot Runner, there's at least one other company offering similar services - Visible World.
Funny, this guy thinks he'll be getting money for the cybersquatted pick-n-click-ads.com domain.
Earlier:
Spot Runner Sells Reusable Modular TV Ads Online
White Paper on Value of Digital Asset Management for Ad Agencies
Digital Management of Advertising Assets
Industry Embraces Uniform Ad Identification
