Woosung Ahn writes in response to the Mountain Dew for Gamers post to point out two similar tie-ins between Pringles, Coke and Lineage 2, a popular MMORPG, done a few years ago in Korea. Of course, there was another famous collaborationg between Coke and World of Warcraft in China that among other things resulted in this ad and this launch event (and a site that seems dead now).
