"In what is likely to provide one of the more memorable aspects of the Feb. 6 broadcast from Jacksonville, Fla., Fox is embedding tiny cameras in the grass at Alltel Stadium. If the Philadelphia Eagles and New England Patriots meet on the 3-yard line, viewers will be able to look up into the linemen’s faces before the snap.
And then there’s the CableCam, which will fly overhead, giving viewers what Court calls a “videogame-like” view of the action."
Many more details in Broadcasting & Cable, plus a discussion about whether the $80,000-a-second price tag on Super Bowl commercials is worth it.
