Why People Dislike Spam

I think the reason people dislike spam on Twitter (and email, too) is not so much because it clutters their info closet with useless junk as because they feel their hopes have been crushed a little each time they click on the username of a new follower expecting someone intelligent, entertaining. flattering or useful and are hit instead with self-indulgent promo crap. This makes people feel like that boy who thought he was getting a new Xbox for Christmas.

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