Billboards Mounted on Radio-Controlled Cars

I've had this dream of unleashing a swarm of RC cars (or, better, blimps) that would carry billboards or blast ad messages and am glad to see someone is actually doing it. CoolzOr has pictures of a new campaign for Miniature Antwerp City, and one of them shows a radio-controlled truck carrying a billboard.

Monetizing Robotic Swarms
Hacking Shopping Carts for Advertising Bang
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