Following Volvo's lead, Chrysler is sponsoring competition for fan-made clips made with The Movies game. "Shorts created as a CITM entry must include one of the Chrysler vehicles that already are part of the more than 7,000 scenes, 45 sets, hundreds of props and thousands of costume combinations available in The Movies."
More:
Press release at Sid Dog
Comments on Clickable Culture
Earlier:
"The Movies" Game To Boost DIY Machinima Ads
Machinima Advertising
Advertising and Episodic Gaming
The "Video Mods" Show
Unexplored: Deus Ex Machinima
