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image credit: Creative Match
Fallon London and Create 3D have come up with an interactive poster for Bacardi. The "Dance With Me" features dancing characters and invites viewers to "interact with the dancers and "move" with the image. The poster character "responds" by replaying at the same speed as the viewer."
-- Creative Match via AdLand
Adverlab's secret agent in Sheffield is investigating the matter and will provide more details.