Coupons Come to Cell Phones

"Mobile marketing company I-movo has developed a new mobile commerce system that allows vouchers sent to consumers by SMS to be redeemed at retail outlets over the payment counter. The firm said the system will use payment terminals already available in most high street stores, such as stand-alone point of sale terminals and retail EPOS systems."
-- NetImperative

"Dai Nippon Printing (DNP) has developed and commenced marketing the "Two-Dimensional Cell-Phone Code Coupon System" for shopping malls, used by distributing coupons issued via two-dimensional barcodes distributed on members' cell phones that can be read-off by in-store terminals."
-- press release (2004) image: PlusOne
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