- Why not allow advertisers to automate the placement of display ads ?
- Why not just let me upload my pdf or gif file that i want to place as my ad ?
- Why not include a system generated and monitored URL that can track page views of that URL (the equivalent of a clicked through page)
- Why not charge me based on the number of page views ?
- Why not rank positions on the page, just like Search engines do, and make me bid higher to get the better position.
- Why not let me bid the same way for size of ad? The higher I bid per page view relative to other bidders, and as long as its above the set minimum, why not size and position my ad accordingly ?
- Why not let me bid differently for different sections of the newspaper. Sports, Entertainment, Section A, B, etc.
-- via Business 2.0 blog