Advertising Lab: Personized Luggage Tags from KLM

Advertising Lab

Personized Luggage Tags from KLM

KLM airline allows its travelers to customize their luggage tags with photos online (site in Dutch).
-- TBWA/Lisbo

- Friday, September 22, 2006

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My name is Ilya Vedrashko. By day, I work at Hill Holliday ad agency in Boston where I head up a consumer intelligence practice. Before that, I was at MIT CMS and its Convergence Culture group.

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