Google Earth Becoming Advertising Tool

Adverblog has a post about how content providers and advertisers are discovering Google Earth as a platform to deliver their stories. And this AdAge article talks about how National Geographic is working with Google to add a new information layer to the application: Tim Armstrong, Google's VP-advertising, said: "Google Earth is something that has no specific plan right now for monetization and may never have that. But it's something that the ad community should be interested in because it's a wonderful opportunity."