Today, we continue the series with these wonderful promo calendars.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjRMS_z1tnCCo2qseI1Ov3dAzOowMtiEyY-_Lhzcc_sjJpyTQl7T-uOtXZYJMQueYKQ3ScjkkEJpo2vSvDr5-TvmfOTQyzsctRWMOb5lz0z8o1SNZBXnV8zO9LUfSCxy_Ep07T2fw/s400/calendar-leaves.jpg)
Calendars have what? Leaves. Which makes it a perfect medium to promote a leaf blower. This calendar is rigged so that its leaves fall off automatically one each day and pile up on the floor; see for yourself in a video.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFWe3fadWH4zlw3-u978VjpuYVYaorbvbxlgqhrd0435V9Da5LMA7Qp6h9JiSo2oB3lQfhiV1QgUCuRZpdPzb5wQt7xmEN1qrj6EvSafK5WrUHYY4-La6PFPV3a1L7KnVmIZGJ7A/s400/calendar-onion.jpg)
The thickness (or, rather, thinness) of paper has been explored by this knife brand before, in a print ad. This calendar with a slice of onion chopped off every day is a year-long reminder of the knives' sharpness.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWUq2moCNU15sOZupL5D2507GykY1yUmrokQuvKfG3ZTYN3ae1FrzwYP-IvN2dh8gfvNbgAGFR2qd31j-ZFOBeQRpxhHY5i4KrzWi0qnNGyucS8ssqFYT3IYPpzmRG-Ko0HyGbBQ/s400/calendar-old-new.jpg)
The least obvious property of a calendar -- that the dates match up every 28 years -- was tapped into by Italy's League for the Environment to promote recycling.
The calendars below are interesting, too, although in a different way.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGG_vmYe3mzqWw92urDKXpmJ2MvNsLQxHnKwm34r0xtoiTOstoUvNIh-bwestWy5oyf14yK0qcRh42SXGRA62cMFWbht8yfdWbGoqY5sLVsKWUq5sU_31RCfSEB-p5-m9ZWUbzHQ/s400/calendar-apple.jpg)
This idea is built not so much around the physical properties of the medium itself as a related saying "An apple a day keeps a doctor away". A calendar with 31 real apples in a tube, for a health insurance company.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhUY8Tsc3ox-_0b2DwNEN1yDRftQwE-KlyKuMYkKJe8XuvVVmuGWk9pp1KnxZXoguDoKSlotHjRSiD9V_5aHj6WGlYsSHlRaIeTJlsQ2YNUXhSIYNYRozNMAS0ipVUrlIfu4zOgYQ/s400/calendar-lens.jpg)
A calendar in the shape of a photo lens promoting photog's services.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjaDuoWBYAP0yB_VF5GCtXZ_3Rtcq1P6zNARvZ9KBd4sHiEsQeEXm_q9CEU_9svdebk5dvs7UxWeNtUYu1m3iJuduy3Xq63slbx1d3sQAaaF6gfIrZS42LR3f548Rcy74yFg24Mew/s400/calendar-20-years.jpg)
And a bizarre calendar with a leaf for each of the 7300+ days (that's 20 years) of warranty that a solar panel manufacturer gives its clients.
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