Taco Bell Sign Falls, Kills Woman
Monday, April 06, 2009
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More on the question of how coverage of news -- in this case, tragic news -- only tangentially related to a brand influences public perception of that brand.
North Platte Bulletin (4/4/09): "A Chambers Nebraska woman was killed Friday afternoon in North Platte after a 75-foot Taco Bell sign fell on top of the pickup she and her husband were in."
Speaking of tangentially related, here's another angle on brands, news and fans (source):
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3 comments: Responses to “ Taco Bell Sign Falls, Kills Woman ”
By Spork in the Road on 8/4/09 5:28 PM
After Hurricane Ike, I saw a billboard down that had taken out the larger part of a whole apartment building on I-45 in Houston. I should see if I can get the picture of that up. It sure made for an interesting metaphor and blog post though. You can read more about it here-
http://sporkintherd.blogspot.com/2008/09/getting-metaphysical.html
By Sofia on 9/4/09 2:40 AM
So sad, Big Billboards are dangerous sometimes specially when inevitable disaster like this happens.
By JustinSMV on 13/4/09 6:50 PM
Oh Wow Talk about Dangerous! Thats really sad to hear about how the sign just fell like that!