I don't really have a proper blogroll (just a few sidebar links to sites of personal friends), and that made me feel like I was slacking on some important part of blogging etiquette, especially since AdLab is lucky to be on so many blogrolls of others.
This new "blogroll" tag is my solution, and I wanted to start with blogrolling Tom Himpe, the author of my two favorite coffee table ad books (Advertising is Dead and Advertising Next).
Advertising is Dead is a nearly perfect replica of the book CREATIVE ADVERTISING from the Innovation Director Mario Pricken. Greetings, Hermann
ReplyDeleteThe approach to classification of campaigns by the approach is similar, but the types of media the two books cover seem different.
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