Fascinating: a case study on Marketing Sherpa about an online golf equipment retailer that added a "make an offer" button and saw its sales jump by 685% in a year.
Did you know that "click here" makes people click there?
"Haggle" Button Boosts Sales
Fascinating: a case study on Marketing Sherpa about an online golf equipment retailer that added a "make an offer" button and saw its sales jump by 685% in a year.
Did you know that "click here" makes people click there?
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wont this drive the price down?
ReplyDeleteThat's the point. Due to some regulations, they can't advertise discounts, so that's a way around for them.
ReplyDelete