Whirlpool Offers 3D Models of Appliances for Google Earth
Wednesday, November 22, 2006
Press release (unearthed by Ogle Earth, via 3pointd): Whirlpool offers 3-D models in the Google 3D warehouse; architects and design professionals can now include Whirlpool and Gladiator brand appliances within their 3-D visualization designs. More than 120 top U.S. design firms currently use Google SketchUp for 3-D design and visualization. As the Google 3D Warehouse expands the number of 3-D objects available for designers, Whirlpool Corporation plans to expand its 3-D appliance model offerings to include Jenn-Air, KitchenAid, Maytag and Amana brands."
Earlier, I wrote on Brands in Games about Ikea furniture models surfacing up in the 3D Warehouse, but apparently Whirlpool either has made the official move first (Ikea's stuff could be fan-made) or has better PR people. Ogle Earth quips: "I wouldn't be surprised if you'll be able to push a "buy" button in SketchUp and have your inventory of virtual home furniture materialize on your doorstep."
More on the subject:
- Google Earth Compatible With Other 3D Environments
- Google Earth Becoming Virtual World
- Fortune on Personal Fabricators
- Microsoft Launches Virtual Earth with Billboards
- Google Earth Runs AdWords
- Google Earth Becoming Advertising Tool
| 
