AdJab's Chris Thilk shares his experience of watching an "on demand" Nissan commercial that was offered by his TiVo, complete with an option to request an info brochure.
Gizmodo writes that "TiVo has begun experimenting with a possible video on demand service. They have begun this trial by offering the critically-acclaimed film Red Trousers available for downloading and watching by simply clicking a few buttons and entering your info via a TiVo web page."