"The Toshiba V-5310 Betaformat video cassette recorder has a charming new feature: a remote pause control. It lets you edit out commercials when you tape the show you're watching. Without leaving your armchair.
Get the Toshiba V-5310. You'll have a lot of fun with it. And you'' be able to get rid of Mr.Whipple, ring around the collar and the pain caused by aspirin commercials."
This is an ad from a special "Home Video" advertising section that ran in October 30, 1978 in Time magazine. You can read the issue in Time Archives. Normally, a subscription is required, but this particular issue is a free sample (click on "see a sample digital magazine").