Wii Advergames - Advertising Lab: future of advertising and advertising technology

Advertising Lab: future of advertising and advertising technology

Blog on the future of advertising and media technology.

Wii Advergames

Saturday, May 17, 2008



There are quite a few advergames designed to be played on the popular Wii console out there. Pictured above is MINI's Pinball. Early last year (news), Wrigley's has optimized a number of its games for the Wiimote, and Live Free or Die Hard movie was also promoted by a Wii-able game (now gone). Like the iPhone advergames, Wii games are designed to be accessed through the console's browser.

Eventology from Argentina creates Wii-powered games for tradeshows to attract booth traffic (see in action in this YouTube video). [update, May 19, 2008: the devices are not Wii-based and are build by Eventology directly; see comment].



Earlier:
How Would a Wii Dance Pole Work?
3D TV With Wii Remote

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  1. 1 comments: Responses to “ Wii Advergames ”

  2. By Agustin Maria Rodriguez on 19/5/08 10:36 PM

    Hi. Actually, at Eventology we develop our own tracking devices.

    While Wii is a cool option for many people, we find it more rigid than making our own toys.

    Regards!

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