Apple Eyeing Virtual Store? - Advertising Lab: future of advertising and advertising technology

Advertising Lab: future of advertising and advertising technology

Blog on the future of advertising and media technology.

Apple Eyeing Virtual Store?

Sunday, May 04, 2008



Is Apple prepping a 3D shopping interface? A Second Life resident thinks it might (via Brand Flakes) if the new patent is any indication. The patent was filed in September 2006 and published a couple of weeks ago. (Follow a lengthier discussion.)

There have been a couple of fan-made Apple stores in Second Life before: see this set of Flickr pictures of one such store and a video of another one below.





This is me in a bootleg Apple store in Second Life in early 2006. The store was selling iPod and iPod shuffle replicas but was eventually shut down. There, you could also pick-up a black outfit and a green "cardboard" background and walk around looking like an iPod commercial.

Related Posts:



  1. 2 comments: Responses to “ Apple Eyeing Virtual Store? ”

  2. By sonya on 4/5/08 7:32 PM

    One might think that Apple would be happy to see their fans integrating their brand into their online lives for others to see and share- shutting down fan-created sites like the ones described could create some negative feedback from loyal customers.

  3. By Cutty on 6/5/08 12:37 AM

    It does really seem like the world is trying to go virtual any where it can. I really wonder if there is true money in it... Or could this just be another marketing ploy

Related Posts Widget for Blogs by LinkWithin




Advertising Lab is a blog about the future of advertising and advertising technology, launched in 2004. Join over 10,000 other readers and subscribe to full feed.

Home - Advertise - Subscribe - Contact - About