Contextual Advertising Offline

Milk producers in Quebec put milk cartons in refrigerators in ten appliance stores around Montreal to take advantage of the moving season. (credit: Touche! phd). Kind of like that famous story about beer and diapers.

Speaking of the moving season. I'm moving into a new place this weekend, and while I'm being very project-managementy about it -- color coding, job numbers, Gantt charts and everything -- some interruptions in AdLab's schedule will be inevitable.

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