Fortune Cookie Copywriter



Saw this fortune cookie on Jason Oke's new blog and wondered how many and what kind of people it took to come up with this stuff. Well, his name is Donald Lau and he is a vice president at Wonton Food, the largest fortune cookie maker in the US, and New Yorker had a feature about him a couple of years ago. "The company will soon advertise for a new fortune writer, and Lau will make the transition to editor." They should license Hugh McLeod's drawings.

And yes, someone has already thought about product placement in fortune cookies (it's Mark Hughes, the author of Buzzmarketing).

1 comment:

  1. Very interesting. Thanks for the background. That's very industrious of you... especially for a Monday morning.

    And thanks for the shout-out.

    J

    ReplyDelete

I am moderating all comments to weed out spam (there's a lot of it). Comments are usually approved within a day.

Related Posts with Thumbnails