Brand Magic
Friday, December 09, 2005
If you are into brand management, then you know that much of your job is about creating a sense of magic around the brand. And nothing screams magic more than having your product impossibly stuffed into a generic bottle. Here and here you'll find more great examples. You'll have to figure out how it's done on your own, or you can peek at the spoiler after the jump.
-- via BoingBoing
Earlier:
Corporate Magic
Spoiler: Microwave helps with the balls. Many other things are disassembled, stuffed in, and then assembled back inside the bottle.
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