Grumpy Brit on how web start-ups misunderstand the ad biz:
"Advertising hasn’t proven the monetizing panacea it was assumed to be because the people who fund, develop and manage web-based businesses know the square root of buggery bollocks about advertising. Which is a bit like the people responsible for laying track being ignorant of anything to do with trains. Despite this modest shortcoming the geeks act like they invented it."
-- via Ad Contrarian (Related thoughts from Seth Godin and Brian Morrissey.)
And wtf is buggery bollocks?