Kodak Moment for McDonald's Billboard - Advertising Lab: future of advertising and advertising technology

Advertising Lab: future of advertising and advertising technology

Blog on the future of advertising and media technology.

Kodak Moment for McDonald's Billboard

Tuesday, May 05, 2009


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A very interesting billboard from McDonald's in London that is designed to fit into the picture-taking behaviors of tourists. Work by Shiny Red Leo Burnett.

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  1. 4 comments: Responses to “ Kodak Moment for McDonald's Billboard ”

  2. By jim on 5/5/09 2:55 PM

    Glad McDonald's is helping to promote taking pictures in London

  3. By Ares on 6/5/09 2:35 PM

    Another great example of taking a static advertisement and making it dynamic by providing interactivity. Highly enjoyed this post! Thanks.

  4. By Zac Martin on 10/5/09 6:01 AM

    I like it, more creative than your standard billboard anyway. :]

  5. By Amit on 11/5/09 12:07 AM

    No matter what you do.. Just plan your holidays !

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