Art: Ron Mueck's Oversized Sculptures - Advertising Lab: future of advertising and advertising technology

Advertising Lab: future of advertising and advertising technology

Blog on the future of advertising and media technology.

Art: Ron Mueck's Oversized Sculptures

Wednesday, July 26, 2006


source

Wiki: "Mueck's early career was as a model maker and puppeteer for children's television and films, notably the film Labyrinth for which he also contributed the voice of Ludo.

Mueck moved on to establish his own company in London, making photo-realistic props and animatronics for the advertising industry. Although highly detailed, these props were usually designed to be photographed from one specific angle hiding the mess of construction seen from the other side. Mueck increasingly wanted to produce realistic sculptures which looked perfect from all angles."

via

Earlier art:
Painted Pseudo-3D Ads
Perspective-Bending Art

keywords: illusion giant

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