Google In-Game Advertising a Misnomer - Advertising Lab: future of advertising and advertising technology

Advertising Lab: future of advertising and advertising technology

Blog on the future of advertising and media technology.

Google In-Game Advertising a Misnomer

Wednesday, October 08, 2008

Google In-Game Advertising is not really in-game, it's more like those pre-rolls they are trying with YouTube. Hope it's not what the Adscape deal and all those cool patents for targeting players based on their in-game behavior are for.

Below is a video demo from the AdSense blog:

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