AndroidApps.com reviews two barcode scanning and comparison shopping apps for Android phones: ShopSavvy and CompareEverywhere. I already wrote about the implications of putting an instant price-matching device in the hands of retail shoppers, but there are other interesting angles to it. These applications seem to be among the few with one or two natural business models built into them from the start. Placing contextual recommendations next to price look-up results is one; powering branded wishlists and registries is another.
The reviews of both apps are below.
Earlier:
Barcode, Iris Scanners for Google Android
The Future of Retail: Instant Price Match
OK. You are out food shopping. You scan and get a price info for the other 5 supermarkets in town. What do you do?
ReplyDeleteI bet you just put whatever it is in the trolley and keep pushing to the checkout thinking what a rip off.
The other thing is, a shopping chain A is likely to have a lot of products branded and coded differently from chain B. You won't get a match even if the contents are the same.
Some of the supermarket stuff can be (and is already being) ordered in bulk online. Amazon delivers a lot of groceries for free; that's how I'm getting baby food and wipes, for example.
ReplyDeleteWhere these apps already can be used, though, is shopping for entertainment (books, games, movies) or bigger-ticket items such as electronics.
I think product codes are not supermarket-specific, either. I just scanned a bag of chips with ShopSavvy, it came right up.
@shopping monsta
ReplyDeletethis is also about which retailer you will return to in the future (repeat customers, etc)
there's another layer of context-making available here, which is the retailers exposing more info about the products in the aisle itself.
good look Ilya, thx!
Hi!
ReplyDeleteI'm Russian and I really need your help!
Well, I want to clear it out what I'm looking for - words that were created especially for advertising and PR, brand-names, etc. They may be quite common nowadays, but I really need to know what words appeared thanks to advertising.
So, I have to find information about English words that appeared in advertising (no matter how long ago), but the fact is that here, in Russia, I cannot find such information. And I'm at a loss.
For example, some brand-names were neologisms as Tefal (there wasn't such a word before it), sometimes words are created to attract attention... to catch teenager's attention in most cases. Like Bamboocha in Fanta's ads.
Can you remember any television advertisements where they created new words?
Email me please.
Have a nice day!
Lena
This new application for the Google phone seems like it will help in purchasing higher-priced items that people tend to go from store to store to compare prices for, but I agree with the first comment in saying that when you are already in a store shopping for groceries, you are not going to go elsewhere to pick up a less expensive granola bar.
ReplyDeleteI would be curious to hear consumer comments and criticism about this new phone. It seems to be competition to the iphone, but it is more simplistic.
The big question is if Brand Loyalty can be broken. For instance, I am loyal to Target, so I will go there even though I know that I could go to Wal Mart and get similar products for less. Will this new application really be able to break that brand loyalty to stores that consumers are set on?
This new application for the Google phone seems like it will help in purchasing higher-priced items that people tend to go from store to store to compare prices for, but I agree with the first comment in saying that when you are already in a store shopping for groceries, you are not going to go elsewhere to pick up a less expensive granola bar.
ReplyDeleteI would be curious to hear consumer comments and criticism about this new phone. It seems to be competition to the iphone, but it is more simplistic.
The big question is if Brand Loyalty can be broken. For instance, I am loyal to Target, so I will go there even though I know that I could go to Wal Mart and get similar products for less. Will this new application really be able to break that brand loyalty to stores that consumers are set on?
Here is a really good kind of barcode scanner. It's so perfect that I have never used. KDC data collector is the smallest barcode scanner in the world Compact, light and powerful reader with a rechargeable battery, OLED display, top of the line laser barcode scan engine, large memory and connections to PC, PDA and Mobile Phone using Bluetooth, Serial and USB.
ReplyDeleteYou can find more information from this website.
http://www.koamtac.com
There are other apps that provide the same function and they are free too. I don't know if the above ones are.
ReplyDelete