Advertising Lab: TV Viewing, 1952-2007

Advertising Lab

TV Viewing, 1952-2007

Nielsen: Historical TV viewing activity among households, from about 4hr 48min a day in 1952-53 to 8.14 in 2006-07.
-- TV by the numbers

- Friday, October 19, 2007

Read more about datapoints, tv

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My name is Ilya Vedrashko. By day, I work at Hill Holliday ad agency in Boston where I head up a consumer intelligence practice. Before that, I was at MIT CMS and its Convergence Culture group.

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