Linden Lifestyles, "Pimp Your Own Ride: SL Marketing 101": "98% of Second Life’s clothing, hair and shoe makers are absolutely crap at promoting themselves."
Nicola Escher, "SL Marketing 102": "The crux of my post is: don’t underestimate in-world marketing and promotion."
Plus, the new October issue of SL Business Magazine talks about radio advertising, in-world PR, and profiles Aimee Weber, and the three most prominent design/marketing companies that are bringing real-world brands into SL.