A poster for Budweiser Select seen in NYC subway a couple of weeks ago. Compare (wiki) with the famous "Tastes Great, Less Filling" campaign back from 1975 by McCann for Miller Lite, number eight in AdAge's list of 100 top campaigns.
As a copywriter in advertising in NYC who works on liquor accounts, I have to ask how did this get past the millions of lawyers at Bud? This is blatent plagarism.
As a copywriter in advertising in NYC who works on liquor accounts, I have to ask how did this get past the millions of lawyers at Bud? This is blatent plagarism.
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