tag:blogger.com,1999:blog-9077317.post4624676711501720387..comments2023-09-16T09:01:40.541-04:00Comments on Advertising Lab: Birthday Advertising, UpdatedUnknownnoreply@blogger.comBlogger7125tag:blogger.com,1999:blog-9077317.post-85535118485217128542010-04-13T14:21:03.593-04:002010-04-13T14:21:03.593-04:00@Jan - great, now I'm thinking it's my fau...@Jan - great, now I'm thinking it's my fault I'm not getting anything on my birthday. :)<br /><br />But I'd love to see a sample email or two.Datinghttp://www.luvfree.comnoreply@blogger.comtag:blogger.com,1999:blog-9077317.post-1930696554967539812009-08-05T09:40:17.462-04:002009-08-05T09:40:17.462-04:00Previously airlines, Coke and select clothing comp...Previously airlines, Coke and select clothing companies sent me birthday wishes without an attached offer.<br /><br />I found this enduring and have noticed more loyalty to the companies; however, I've also noticed that I'm not receiving them anymore. Perhaps it is a budget killer during recession times, which is a shame since it is a perfect time to build brands.Jet Snowhttp://www.google.com/profiles/jessicajetsnownoreply@blogger.comtag:blogger.com,1999:blog-9077317.post-90534777528640464192009-08-04T14:42:00.239-04:002009-08-04T14:42:00.239-04:00@Jan - great, now I'm thinking it's my fau...@Jan - great, now I'm thinking it's my fault I'm not getting anything on my birthday. :)<br /><br />But I'd love to see a sample email or two.Ilya Vedrashkohttps://www.blogger.com/profile/15739905802015738713noreply@blogger.comtag:blogger.com,1999:blog-9077317.post-19776634159984203132009-07-29T06:47:19.733-04:002009-07-29T06:47:19.733-04:00On my birthday I received maybe 25-30 e-mails with...On my birthday I received maybe 25-30 e-mails with all sorts of offers. How many did I read? Probably 0.<br /><br />I think this is a standard textbook example of database-integrated email marketing campaigns. I wouldn't expect huge conversion rates...Janhttp://www.managingtech.denoreply@blogger.comtag:blogger.com,1999:blog-9077317.post-24297671574294434312009-07-28T16:33:08.638-04:002009-07-28T16:33:08.638-04:00Thank you, Dillon.
Juan, no, not my birthday -- j...Thank you, Dillon.<br /><br />Juan, no, not my birthday -- just got to clean up my mail finally.Ilya Vedrashkohttps://www.blogger.com/profile/15739905802015738713noreply@blogger.comtag:blogger.com,1999:blog-9077317.post-49025373543257559982009-07-28T14:42:28.622-04:002009-07-28T14:42:28.622-04:00WWE sent me an email with the subject, "Happy...WWE sent me an email with the subject, "Happy Birthday Juan, here's a special offer just for you!" I actually had a problem with this. First, it was sent too early. I received it on July 1. My birthday is July 27. Also, it seems like the "special offer" wasn't just for me. It was probably for everyone in their database whose birthday fell in July.<br /><br />If the email was sent on my birthday, I would've appreciated it more.<br /><br />Ilya, is today your birthday?Unknownhttps://www.blogger.com/profile/16087851806318176543noreply@blogger.comtag:blogger.com,1999:blog-9077317.post-30815261496768386712009-07-28T13:29:41.512-04:002009-07-28T13:29:41.512-04:00I work at the Second City comedy theater in Chicag...I work at the Second City comedy theater in Chicago. People in our Second Citizens email group get a free ticket for the month of their birthday. It doesn't create extensive traffic but we do pull in some extra people on off-nights. Definitely doesn't hurt.Dillon Fonthttp://blog.randomrobot.comnoreply@blogger.com