tag:blogger.com,1999:blog-9077317.post134896841253282669..comments2023-09-16T09:01:40.541-04:00Comments on Advertising Lab: Print Ads With Seeds for Haagen-DazsUnknownnoreply@blogger.comBlogger2125tag:blogger.com,1999:blog-9077317.post-281969586039312262010-01-21T10:46:35.393-05:002010-01-21T10:46:35.393-05:00Something similar also ran for Honda in The United...Something similar also ran for Honda in The United Kingdom. <br /><br />http://www.oneclub.org/os/os/showcase/?year=2008&id=6935Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-9077317.post-4962174695010542782010-01-11T11:52:45.730-05:002010-01-11T11:52:45.730-05:00This is a really great example of combining conten...This is a really great example of combining content and with the physical context of an advertisement to really drive a message home. <br /><br />The message fits the medium (the special paper, the embedded seeds) perfectly. By taking care with all aspects of the execution, Haagen-Dazs ultimately created an ad with so much appeal that you're still talking about it now, over a year later.<br /><br />"Well done" to all those involved. Hopefully this kind of close attention to the role a physical (or digital) medium can play in elevating specific creative will become standard in the near future.<br /><br />Jonathan<br />www.luminositymarketing.comJonathanhttp://www.luminositymarketing.comnoreply@blogger.com